Master LinkedIn + Database Outreach
Combine social networking with verified contact data for unstoppable B2B success
Get Verified Database4-Week Multi-Touch Campaign Sequence
Day 1: LinkedIn Connection
Send personalized LinkedIn connection request with brief message mentioning company research
Day 2: First Email
Send educational email with industry insight. Reference their company and role for personalization
Day 4: Phone Call
Call decision maker with verified phone number. Keep brief (2-3 min). Mention email context
Day 7: LinkedIn Engagement
Like/comment on their posts or company updates. Build social credibility
Day 10: Follow-up Email
Send case study or social proof. New angle based on initial response
Day 15: Second Phone Call
Call again if no response. Different value proposition or timing
Day 21: Final Email
Last attempt with different approach. Offer consultation or specific proposal
Channel Comparison: LinkedIn vs Database vs Combined
| Metric | LinkedIn Only | Database Only | Combined |
|---|---|---|---|
| Response Rate | 3-5% | 8-12% | 18-25% |
| Sales Cycle | 120 days | 90 days | 45-60 days |
| Conversion Rate | 5-10% | 15-20% | 30-40% |
| Cost per Lead | High | Low | Very Low |
Pro Tip: Always start with LinkedIn connection to build social credibility, then follow up with email using verified database contacts. This combination creates a powerful multi-touch effect that improves results 2-3x over single-channel approaches